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Tune in for actionable tips for sales, marketing, & success leaders.

Revenue targets, leads, opp generation, opps to close ratios, hiring plans, tech stack…the pressure is endless.

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Closing Time features short, to-the-point videos that are actionable to help you in both your daily work and your strategic planning.

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Episode 108 thumbnail

Is Your Brand in Crisis Mode? Key Insights from the 2024 B2B Buying Disconnect Report

Episode 107 - Sam McKenna

Show Me You Know Me: Mastering Personalization in Sales Outreach

Episode 106 thumbnail

Driving Success with a Scalable CRM: How American Truck Training Scaled to Millions with Insightly

Episode 105 thumbnail

Self-Sourcing Pipeline: How to Empower & Enable AEs to do More Outbound

Increase Web Conversion - Thumbnail

A/B Testing & Optimization Tips to Increase Web Conversion Rates

5 Sales Discovery Questions to Double Deal Size & Shorten Sales Cycle

5 Sales Discovery Questions to Double Deal Size & Shorten Sales Cycle

From Spreadsheets to Success: Why Insightly is the Best CRM for Nonprofit Business UK Screen Alliance

From Spreadsheets to Success: Why Insightly is the Best CRM for Nonprofit Business UK Screen Alliance

Is the Party Over for SaaS? How SaaS Buying is Changing and Why Platforms are Winning

Is the Party Over for SaaS? How SaaS Buying is Changing and Why Platforms are Winning

Celebrating 100 Episodes: The End of the Line for Cold Calling (& What’s Replacing It)

Celebrating 100 Episodes: The End of the Line for Cold Calling (& What’s Replacing It)

Community is the New Marketing: Using Internal and External Communities in B2B to Support Sales Growth

Community is the New Marketing: Using Internal and External Communities in B2B to Support Sales Growth

Why Insightly is the Best CRM for Manufacturing Business Moduflex

Why Insightly is the Best CRM for Manufacturing Business Moduflex

Dreamers, Doers, and Drivers (Types of Leaders) – What They Are and Why You Need All Three in SaaS

Dreamers, Doers, and Drivers (Types of Leaders) – What They Are and Why You Need All Three in SaaS

How to Write Sales Email Cadences That Get Opened & Replied to

How to Write Sales Email Cadences That Get Opened & Replied to

Branding Your Way into B2B Buyer’s Initial Consideration Set

Branding Your Way into B2B Buyer’s Initial Consideration Set

How Healthcare Business, NeuLine Health, Uses Insightly’s HIPAA-Compliant CRM

How Healthcare Business, NeuLine Health, Uses Insightly’s HIPAA-Compliant CRM

To Win vs. The Status Quo – Your Talk Track for Selling to Buying Committees

To Win vs. The Status Quo – Your Talk Track for Selling to Buying Committees

Beyond the SKO: Future-Proof Your Sales Approach to Win More Deals in 2024

Beyond the SKO: Future-Proof Your Sales Approach to Win More Deals in 2024

How to Personalize at Scale: Writing for the Masses vs. Writing to Doris

How to Personalize at Scale: Writing for the Masses vs. Writing to Doris

How to Optimize the B2B Buyer Experience and Improve Wins Rates in 2024

How to Optimize the B2B Buyer Experience and Improve Wins Rates in 2024

How to De-risk the Purchase Process for Your Buyers and Avoid FOFU (Fear Of F***ing Up)

How to De-risk the Purchase Process for Your Buyers and Avoid FOFU (Fear Of F***ing Up)

How to Incorporate AI into Your Sales Process (& Avoid its Dark Side)

How to Incorporate AI into Your Sales Process (& Avoid its Dark Side)

AI-Driven Authenticity: How Sellers & Marketers Can Use AI to Foster Genuine Connections

AI-Driven Authenticity: How Sellers & Marketers Can Use AI to Foster Genuine Connections

Efficient Growth in B2B: Using Marketing Sprints to Grow Faster While Spending Less

Efficient Growth in B2B: Using Marketing Sprints to Grow Faster While Spending Less

Content Marketing in 2024: Putting the “Marketing” Back in Content Marketing

Content Marketing in 2024: Putting the “Marketing” Back in Content Marketing

Flipping the Script: How to Get Started with Cold Calling & Enjoy it!

Flipping the Script: How to Get Started with Cold Calling & Enjoy it!

Influence vs. Influencer Marketing: How to Harness Real Influence That Drives Meaningful Impact

Influence vs. Influencer Marketing: How to Harness Real Influence That Drives Meaningful Impact

How to Teach CSM and Sales Reps to ask Disruptive Questions (and just $TFU)

How to Teach CSM and Sales Reps to ask Disruptive Questions (and just $TFU)

Does Brand Awareness Work in B2B? Here’s How to Prove it Does to Your CFO

Does Brand Awareness Work in B2B? Here’s How to Prove it Does to Your CFO

How to Choose the Right Go-to-Market Motions (or Pivot Away From Them)

How to Choose the Right Go-to-Market Motions (or Pivot Away From Them)

4 Tips to Help B2B Sellers Increase Average Contract Value (ACV)

4 Tips to Help B2B Sellers Increase Average Contract Value (ACV)

Random Acts of Marketing: Move Past it to Make Your B2B Marketing Strategy Work for You

Random Acts of Marketing: Move Past it to Make Your B2B Marketing Strategy Work for You

Marketing on a Budget: 3 Cost-Effective Ways to Conduct Audience Research

Marketing on a Budget: 3 Cost-Effective Ways to Conduct Audience Research

Unveiling the Shadows of B2B Marketing: 6 Metrics for Tracking Dark Funnel Activities

Unveiling the Shadows of B2B Marketing: 6 Metrics for Tracking Dark Funnel Activities

How to Orchestrate a Successful Product Launch

How to Orchestrate a Successful Product Launch

How to Make Your Next Sales Call Better: Data-Backed Cold Call Openers, Pricing Phrases, & More!

How to Make Your Next Sales Call Better: Data-Backed Cold Call Openers, Pricing Phrases, & More!

Sales Prospect Research: Are You Doing Enough?

Sales Prospect Research: Are You Doing Enough?

Must-Know LinkedIn Sales Navigator Tips and New Features to Optimize Your Prospecting

Must-Know LinkedIn Sales Navigator Tips and New Features to Optimize Your Prospecting

Making the Consensus Sale: Overcoming Dysfunction in a Consensus-Driven Buying Environment

Making the Consensus Sale: Overcoming Dysfunction in a Consensus-Driven Buying Environment

Why Sales Leaders Fail: The Full Business Picture and How to Ensure Success

Why Sales Leaders Fail: The Full Business Picture and How to Ensure Success

How to Create a Winning Sales Presentation That Captivates Buyers

How to Create a Winning Sales Presentation That Captivates Buyers

A B2B’s Sellers Path to Becoming a Trusted Advisor (and Having Your Buyers Sell for You)

A B2B’s Sellers Path to Becoming a Trusted Advisor (and Having Your Buyers Sell for You)

Differentiate Yourself (& Close More Deals) With These Personal Branding Tips For B2B Salespeople

Differentiate Yourself (& Close More Deals) With These Personal Branding Tips For B2B Salespeople

A New Way to Map Sales Activities to Desired Outcomes: The Sales Success Calculator

A New Way to Map Sales Activities to Desired Outcomes: The Sales Success Calculator

Amy Volas Scorecard

The B2B Sales Job Hunt: A Secret Tool for Job Seekers and Hiring Managers

The New B2B Sales Funnel – Optimize for Revenue, Not MQLs or SQLs

The New B2B Sales Funnel – Optimize for Revenue, Not MQLs or SQLs

Chris Walker thumbnail

Modernizing Your GTM Strategy: Demand Creation vs Demand Capture

How to Convert B2B Referral Leads into Wins

How to Convert B2B Referral Leads into Wins

CMO to CRO: Deep Dive into the Evolving Role of Chief Revenue Officer

CMO to CRO: Deep Dive into the Evolving Role of Chief Revenue Officer

Bouncing Back After the Death of Marketing Attribution

Bouncing Back After the Death of Marketing Attribution

The Secret to Reducing Sales Turnover: Your Hiring & Onboarding Processes

The Secret to Reducing Sales Turnover: Your Hiring & Onboarding Processes

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5 Simple Steps to Grow Your Business with Word-of-Mouth Marketing aka ‘Talk Triggers’

Standing out in Sales: How to Start Building Your Personal Brand on LinkedIn

Standing out in Sales: How to Start Building Your Personal Brand on LinkedIn

How to Get Your Sales Team to Start Using Video for Sales Outreach

How to Get Your Sales Team to Start Using Video for Sales Outreach

Turning Strangers into Prospects: LinkedIn Social Selling in 4 Steps

Turning Strangers into Prospects: LinkedIn Social Selling in 4 Steps

Using COI (Cost of Inaction) to Defeat Your Buyer’s Status Quo Objection

Using COI (Cost of Inaction) to Defeat Your Buyer’s Status Quo Objection

How to Use Video in B2B Sales – Tips for Outbounds Reps, AEs, and CSMs

How to Use Video in B2B Sales – Tips for Outbounds Reps, AEs, and CSMs

The Sales-to-Marketing Career Change: Why Ex-Salespeople Make Great Marketers

The Sales-to-Marketing Career Change: Why Ex-Salespeople Make Great Marketers

Do Legacy CRMs Need a Reality Check? 4 Risks of Purchasing Legacy Systems

Do Legacy CRMs Need a Reality Check? 4 Risks of Purchasing Legacy Systems

What is Buyer Enablement? The B2B Seller’s Secret Tool to Making the Consensus Sale

What is Buyer Enablement? The B2B Seller’s Secret Tool to Making the Consensus Sale

Improve Outbound Email Response Rate by 3x with CRM + Sales Engagement

Improve Outbound Email Response Rate by 3x with CRM + Sales Engagement

Shopping for a CRM? Expert Advice for Choosing the Right CRM For You

Shopping for a CRM? Expert Advice for Choosing the Right CRM For You

B2B Chatbots: Adding Conversational Marketing to Your Marketing Mix

B2B Chatbots: Adding Conversational Marketing to Your Marketing Mix

How to Get (and Keep) a Job as VP of Sales

How to Get (and Keep) a Job as VP of Sales

Early Stage Startup? 11 Startup Marketing Initiatives to Help You Grow Faster

Early Stage Startup? 11 Startup Marketing Initiatives to Help You Grow Faster

Best Practices for Creating and Maintaining a Winning Sales Territory Plan

Best Practices for Creating and Maintaining a Winning Sales Territory Plan

Rallying the Troops: How to Lead Remote Sales Teams During Challenging Times

Rallying the Troops: How to Lead Remote Sales Teams During Challenging Times

3-Step Playbook to Drive Revenue with Account-Based Experience (ABX)

3-Step Playbook to Drive Revenue with Account-Based Experience (ABX)

CRM Best Practices to Generate More Sales – Show Me You Know Me!

CRM Best Practices to Generate More Sales – Show Me You Know Me!

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Improve Sales Cadences and KPIs: 5 Key Findings From 570 Million Sales Interactions

Gender Gap in Sales: Why Women Close More Deals Than Men

Gender Gap in Sales: Why Women Close More Deals Than Men

The Future of Sales: Navigating the Increasingly Complex B2B Buying Journey

The Future of Sales: Navigating the Increasingly Complex B2B Buying Journey

SaaS Demo Best Practices: How to Crush Your Next Demo Call

SaaS Demo Best Practices: How to Crush Your Next Demo Call

Conversational Marketing: How To Use Chatbot Marketing to Drive Sales

Conversational Marketing: How To Use Chatbot Marketing to Drive Sales

Amy Volas thumbnail

How to Build a Competitive Sales Compensation Plan in a Volatile Market

Pro Tips to Master LinkedIn Sales Navigator – Search Filters, List Building, and Lead Gen

Pro Tips to Master LinkedIn Sales Navigator – Search Filters, List Building, and Lead Gen

Growth at all Costs is Over: How SEO Factors into Sustainable Business Growth

Growth at all Costs is Over: How SEO Factors into Sustainable Business Growth

Switch up the Game Plan: Tips for Winning Over the B2B Buying Committee

Switch up the Game Plan: Tips for Winning Over the B2B Buying Committee

Dark Social in B2B Marketing: What it is and How to Harness it

Dark Social in B2B Marketing: What it is and How to Harness it

ABM tips

Mastering the Art of ABM: Tips for Running a Successful Account-Based Marketing Program

The Three Cs of B2B Sales Follow Up Communication

The Three Cs of B2B Sales Follow Up Communication

Close More Deals with These Content Marketing Tips for Salespeople

Close More Deals with These Content Marketing Tips for Salespeople

Who is Your Ideal Customer? Defining ICP and Aligning Go-To-Market Teams Around It

Who is Your Ideal Customer? Defining ICP and Aligning Go-To-Market Teams Around It

Using a Sales Activity Calculator to Optimize Outbound Selling Time

Using a Sales Activity Calculator to Optimize Outbound Selling Time

Virtual Selling Tips: 4 Simple Ways to Build Rapport and Engage Prospects via Zoom

Virtual Selling Tips: 4 Simple Ways to Build Rapport and Engage Prospects via Zoom

5 Steps to Transform a Case Study into a Compelling Customer Success Story

5 Steps to Transform a Case Study into a Compelling Customer Success Story

Cold Calling Tips: Use this Script to Quickly Build Trust and Book More Meetings

Cold Calling Tips: Use this Script to Quickly Build Trust and Book More Meetings

Using AI for SEO-Rich Content Creation – Proven Strategies to Save Time and Money

Using AI for SEO-Rich Content Creation – Proven Strategies to Save Time and Money

B2B Sales Objection Handling: How to Overcome a Lack of Urgency

B2B Sales Objection Handling: How to Overcome a Lack of Urgency

5 Discovery Call Tips to Help Buyers Overcome the Status Quo Bias

5 Discovery Call Tips to Help Buyers Overcome the Status Quo Bias

Kim Cram thumbnail

5 Sales Demo Tips: Using Discovery Details to Personalize Your Demo

Sell More & Discount Less with These B2B Sales Negotiation Tips

Sell More & Discount Less with These B2B Sales Negotiation Tips

How to Build an Effective SDR or BDR Team (Sales & Business Development Representative)

How to Build an Effective SDR or BDR Team (Sales & Business Development Representative)

The 4 Keys to Creating Successful Sales Proposals

The 4 Keys to Creating Successful Sales Proposals

How to Resolve Sales and Marketing Conflict (and Close More Deals)

How to Resolve Sales and Marketing Conflict (and Close More Deals)

Using the PRAISE Model to Retain and Motivate Sales Teams

Using the PRAISE Model to Retain and Motivate Sales Teams

LinkedIn Profile Tips for B2B Salespeople and Marketers

LinkedIn Profile Tips for B2B Salespeople and Marketers

How Go-to-Market Teams Can Deliver Exceptional B2B Customer Experiences

How Go-to-Market Teams Can Deliver Exceptional B2B Customer Experiences

Lessons From Sales History: How To Build a B2B Sales Tech Stack That Works

Lessons From Sales History: How To Build a B2B Sales Tech Stack That Works

Using Digital Marketing to Launch an Account-Based Marketing (ABM) Strategy

Using Digital Marketing to Launch an Account-Based Marketing (ABM) Strategy

Ghosting in Sales: How to Follow Up When Prospects Disappear

Ghosting in Sales: How to Follow Up When Prospects Disappear

Sales Objection Handling: 8 Responses to the “I’m Not Interested” Objection

Sales Objection Handling: 8 Responses to the “I’m Not Interested” Objection

The Science of Sales: How to Exercise Empathy in B2B Sales

The Science of Sales: How to Exercise Empathy in B2B Sales

Top 5 Go to Market Challenges in 2023 and How to Overcome Them

Top 5 Go to Market Challenges in 2023 and How to Overcome Them

7 Types of Go-to-Market Strategies: Creating a Winning GTM Plan for Your Business

7 Types of Go-to-Market Strategies: Creating a Winning GTM Plan for Your Business

How Sales Leaders Can Foster an Environment Where Women in Sales Thrive

How Sales Leaders Can Foster an Environment Where Women in Sales Thrive

Is the MQL Dead? How Marketers Can Find the Channels that Drive Real Revenue

Is the MQL Dead? How Marketers Can Find the Channels that Drive Real Revenue

The 5-step RevOps Model for High-Growth Teams (Revenue Operations)

The 5-step RevOps Model for High-Growth Teams (Revenue Operations)

How Go-To-Market Teams Can Use ChatGPT to Save Time and Resources

How Go-To-Market Teams Can Use ChatGPT to Save Time and Resources

See more episodes

Speakers

Todd Caponi

Transparency Nerd | Sales & Science Amalgamator | Sales Historian | Author | Speaker | Trainer

see latest episode

Topics: Improve your presentations, motivate sales people, the science of sales

Sam McKenna

Founder | #samsales | LinkedIn Expert | Early Stage Advisor

see latest episode

Topics: Master LinkedIn, SDR program tips, turn referrals into wins

Jay Baer

Hall of fame marketing and customer experience keynote speaker

see latest episode

Topics: Talk triggers, personal branding, content marketing that closes

Doug Landis

Growth Partner at Emergence Capital | B2B SaaS Business Coach | Former Chief Storyteller from Box

see latest episode

Topics: Sales discovery calls, overcoming status quo bias, sales objections

Amy Volas

3X Entrepreneur | LP Stage 2 Capital | Early Stage Strategic Advisor

see latest episode

Topics: Compensation trends, cross-functional alignment, women in sales leadership

Ravi Rajani

Founder of Ravi Rajani Consulting | Speaker | Storytelling & Communication Trainer | Host of The Influential Communicator Podcast

see latest episode

https://www.insightly.com/closing-time/clkn/https/youtu.be/OlPEOEdgVpM

Shama Hyder

CEO of Zen Media | Best-Selling Author | Keynote Speaker

see latest episode

Topics: Digital marketing, social media strategy, driving revenue for technology-driven B2B brands

Katie Foote

CMO at Drift | Former VP of Global Marketing at Salesforce

see latest episode

Topics: Conversational marketing and selling, optimizing your chatbot, best practices for chatbot lead routing

Mike Weir

CRO at G2 | Former Sales Leader at Linkedin

see latest episode

Topics: How to grow into the CRO role, leading sales teams during challenging times

Albert Rhee

Director of Product Marketing at Salesloft

see latest episode

Topics: Sales engagement tools + CRM, inbound and outbound sales tips, improving email response rates

Luigi Prestinenzi

Sales coach | Trainer | Host of the Skalable Growth Podcast

see latest episode

Topics: Sales success calculator, strategies for buyer enablement, pipeline generation tips

FAQs

What is Closing Time?

Closing Time is a weekly video series for go-to-market leaders.

Why should I watch?

You'll get actionable insights intended to help go-to-market leaders in their daily work and strategic planning.

Who are the guests?

Insightly will be joined by an industry leader on a weekly basis to discuss a variety of topics ranging from revenue targets - to tech stacks - to hiring tips.

When do episodes come out?

New episodes drop every week so there is always something new to watch and learn.

Where can I watch?

Subscribe on YouTube so you don’t miss an episode.

Hosts

Anthony Smith

CEO,
Insightly

Chip House

Chief Marketing Officer,
Insightly

Dave Osborne

Chief Sales Officer,
Insightly

Val Riley

Content Marketing
Director, Insightly

You may also like:

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7 Types of Go-to-Market Strategies: Creating a Winning GTM Plan for Your Business

How Go-To-Market Teams Can Use ChatGPT to Save Time and Resources

Is the MQL Dead? How Marketers Can Find the Channels that Drive Real Revenue